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The demo, explained

Hear a call.

Ring the demo number. Claire qualifies you. She transfers to the vertical AI that fits your business. You experience what your own customers would hear — end to end, on a real phone line, no cassette, no script.

Demo line · Answers 24 hours +353 61 788 120 One ring. About ninety seconds. Try to confuse it.
§ 01

What you’ll actually hear

Timestamps on the left, speaker in the middle, dialogue on the right. This is the real flow — not a marketing mock. Claire opens, qualifies the vertical, takes your name and number, and hands you off to the specialist AI for your trade.

Transcript — dental route Claire → Dental AI · duration ~2m 14s
[00:00] Ring   Ring
[00:03] Claire “Hello, CallMeIE, this is Claire, how can I help?”
[00:07] You “Hi, I’m ringing to try the demo.”
[00:10] Claire “Lovely, and are you thinking about it for a specific kind of business?”
[00:14] You “A dental practice.”
[00:17] Claire “Brilliant. Just your first name and a phone number so my owner can send you a quick recap after?”
[00:22] You “Cian, 087 555 0000.”
[00:27] Claire “Thanks Cian, I’ll put you through to Bright Smile Dental now. One moment.”
[00:30] *** transfer ***
[00:33] Dental AI “Bright Smile Dental, this is Sarah — how can I help you today?”
[00:37] You “Looking for a check-up next Tuesday afternoon.”
[00:42] Dental AI “I have Tuesday at 2:15 PM with Dr. Conor or 3:30 PM with Dr. Aoife — which suits?”
· · ·
[02:14] *** call ends ***
[02:19] SMS → you “Recap from your CallMeIE demo call — owner will ring back on +353 87…”

Real calls vary by vertical, but the shape is the same: qualify → capture contact → transfer → the specialist AI does the actual work → SMS recap lands on your phone before you’ve hung up.

§ 02

Four verticals you can test

Tell Claire which vertical you want. She routes you. Each specialist AI runs on a different knowledge base — real trade vocabulary, real booking rules, real escalation paths.

Dental Vertical 01

Appointment desk for a dental practice

The dental AI handles new-patient intake, routine check-ups, hygienist slots, emergency triage, and PRSI Treatment Benefit questions. It checks the practice calendar live and offers two real slots — never “we’ll ring you back” unless the case actually warrants a human.

Try this Ask Claire for dental. Then ask the receptionist if they take PRSI Treatment Benefit.
Motor Factors Vertical 02

Parts counter for a motor factors

The motor-factors AI handles part lookups by make / model / year / engine, stock checks, trade-account pricing, delivery windows, and fitment questions. It understands that “the timing kit” is not the same thing as “the timing belt” and asks accordingly.

Try this Ask Claire for motor factors. Ask if they stock a timing belt for a 2016 Ford Focus diesel.
Salon Vertical 03

Booking desk for a hair salon

The salon AI handles stylist-specific bookings, colour services, deposit policy, patch-test rules for first-time colour, and rescheduling. It knows which stylists do balayage versus which are blow-dry only, and it takes a deposit when the service type requires one.

Try this Ask Claire for a hair salon. Ask for a balayage with your usual stylist and whether they take a deposit.
Solicitor Vertical 04

Front desk for a solicitor’s office

The solicitor AI handles conveyancing enquiries, wills & probate intake, consultation booking, and quote requests by matter type. It knows the difference between a first-time buyer Help-to-Buy purchase and an investment buy-to-let, and it quotes within the firm’s published bands or escalates to the partner.

Try this Ask Claire for a solicitor. Ask about a first-time buyer mortgage conveyancing quote.
§ 03

What’s really happening behind the call

Plainspoken, no hype. Four commodity services, wired together carefully, running on a small server in Limerick. That’s the whole trick.

When you ring the demo line, Twilio answers the call on the PSTN — the same phone network your landline uses. Twilio hands the audio stream to Vapi, which runs the voice pipeline: OpenAI speech-to-text on the way in, a language model in the middle, and OpenAI voice on the way out.

The language model — Claude or GPT, depending on the vertical — reads each turn of the conversation, checks the relevant knowledge base or calendar, and writes the next line. When the vertical AI needs to book an appointment, it calls Google Calendar directly, checks real availability, and writes the event against the practice’s own calendar.

End-to-end, a turn takes under 800ms on average — close enough to human timing that most callers don’t notice until they ask something only a human would know, at which point the AI says so and escalates.

  • Voice pipeline Vapi — OpenAI speech-to-text in, OpenAI voice out, barge-in handling, turn-taking.
  • Telephony Twilio — PSTN termination, number provisioning, transfer bridging, SMS recap.
  • Reasoning Claude / GPT — generates each reply in real time against the vertical’s knowledge base.
  • Scheduling Google Calendar — checks live availability and writes the event on the practice calendar.
  • Turn latency < 800ms avg — measured end to end, end-of-speech to start-of-reply, on the demo line.
§ 04

What it sounds like if it fails

Because you will try to confuse it, and sometimes you’ll succeed. Here’s what happens when you do.

Failure modes — on the record

Sometimes Claire doesn’t catch the vertical on the first try and asks once more. Background noise eats the first word, or you name a trade she doesn’t route for yet. She asks again. She doesn’t guess.

Sometimes the vertical AI hits a question it genuinely can’t answer — a pricing edge case, a clinical judgement, a legal opinion. In that case it says so: “let me check that with the owner and ring you back today.” The call ends, an SMS goes to the owner with the full transcript, and the human rings back on the number you gave Claire. That’s the escalation path — not a failure.

We’d rather an honest “let me check” than a confident wrong answer. A receptionist who makes things up costs you customers. A receptionist who says “I’ll find out” keeps them.

§ 05

Next step

Two ways in. Ring the demo and hear it work, or skip the demo and start the onboarding form — we do both every week.

Primary — 90 seconds

Ring the demo now

+353 61 788 120

One real call. Claire answers, qualifies, transfers. Try the vertical that matches your business. You’ll get an SMS recap after.

Or skip the demo

You’ve heard enough. You run the kind of business we build for, and you’d rather just tell us what to set up.

Prefer to just onboard? →
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